Paul Nickerson - About me.
Hi, Im Paul Nickerson , a hands on digital consultant with experience of digital product, brand data and marketing projects. I have 20+ years of experience helping create value for a variety of sectors including eCommerce and Public Sector. I’m enterprising & easy to work with and fit seamlessly into projects, agencies and commercial teams. I’ve delivered or help deliver many significant transformation projects, digital product initiatives, platform migrations and technology integrations as well as CRO programmes and training. I'm also an experienced digital marketing professional with a deep understanding of digital channels at both a hands-on and strategic level, with some decent campaigns under my belt, usually in the B2C or B2B technology fields.
My 20+ years of experience have given me the ability to contribute on both a micro and macro level and combine that understanding to maximise the value I can add. I'm a people person with the ability to motivate teams at all levels and present credible insights and reporting to steering and board levels.
Over the years, I've worked both in-house as an employee and agency side or on a freelance or contract basis.
In recent years I've migrated my work away from London as my family has grown, and now I tend to work with larger northern businesses such as Barbour Clothing, Giacom, ASDA and Morrisons. I've usually worked at a mid-management/head of level but have taken on more senior roles for smaller organisations including Digital Director at Pace Comms and am comfortable reporting effectively to exec or steering level.
Outside the office, I'm based in East Yorkshire and a dad of three young children, and love the great outdoors.
Ive also served my community as a ward councillor, chairman of East Riding Council scrutiny and Non Executive Director of NHS Humber Foundation Trust. I'v established local charity and currently edit The Beverley Review.